Media Management

Media Channels

Media Channels

Marketing Performance Group has experience working across a wide range of both traditional and digital media channels to develop successful integrated media plans. Whether your primary advertising goal is to create broad awareness of a new amenity, generate increased foot traffic, increase hotel bookings or drive new player sign-ups — just to name a few —- the media experts at MPG will help you determine the optimal mix of media channels in which to message your target audience.

As part of the Media Planning process, MPG media planners will help identify the media channels that will best deliver your message to your target customers. Our media team consists of seasoned media buyers with experience across both traditional and digital media ecospheres. These experience buyers work tirelessly to optimize the execution of media plans to ensure you’re getting the most from your advertising budget. MPG’s data driven approach to media planning and media buying can help create a powerful cross-channel marketing campaign that will leverage the synergies of a diverse range of media.

Marketing Performance Group provides media planning and media buying services for the following media channels:

Video Advertising

  • Linear Television
    • National Cable Television
    • National Broadcast Television
    • Local Broadcast TV
    • Local Cable TV
  • Paid Social

Audio Advertising

  • Terrestrial Radio
    • Network Radio
    • Local Radio
  • Streaming Radio
  • Satellite Radio

Digital Media

  • Paid Search (pay-per-click)
  • Display advertising
  • Paid Social
  • Streaming Radio

Print Media

  • Newspaper
  • Magazines


  • Billboards
  • Digital/Mobile Billboards
  • Gas Station TV
  • Guerilla Marketing

Learn How MPG Can Help Improve Your Advertising ROI

Media Management
Account Management
Media Buying
MPG has played a key role in the success we have achieved over the past three years at all three Gila River Casinos … and in the fantastic Grand Opening of our newest casino, Vee Quiva Hotel & Casino. Your team at MPG has been available 24/7 and thoroughly understands the fast-paced environment in which we operate.
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Joel Rovics

Corporate Director, Marketing, Gila River Gaming Enterprises
Since we hired MPG, we’re more confident in the quality of our ad plans. We know our advertising is growing our business.
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Louis Rippner

President, Compass Furniture
MPG’s knowledge of both traditional and Internet marketing has been a perfect combination for our business.
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Gene Graham

EVP, JK Harris & Co.
The value-added media promotions MPG developed for us have made our in-store events extremely successful.
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Larry Deutsch

MPG consistently develops the most strategic and innovative business plans designed to accomplishment your goals and objectives. They utilize the newest technology, the latest media concepts and the most comprehensive list of resources. I have 100% confidence in their approach to marketing and media management supported by their flawless execution, research and analysis.
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Susan O’Connell

Executive Vice President/COO, Pearl River Resort
MPG has been [a] true partner in every sense. The plans they delivered were always strategic and they continually strove to explore or create new media opportunities that gave us unbelievable coverage, for very little cost. The MPG team is smart, quick-thinking and the fact they can keep pace with the changing needs of our casino is a testament to their dedication. MPG rocks!
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Susan Scheirer

Dir. Of Advertising & PR Seminole Hard Rock Hotel & Casino
You guys [MPG] are five-star in your field!
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Richard Kline

VP, Operations, CMS Group, Inc.

Recharge Your Media Plan.

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